Attention

8 presentation hacks for holding attention

Presenting is a difficult business and presenters face numerous challenges if they are to be engaging, memorable and influential – the three key objectives of presentations.

Of these challenges, none is more critical – or more tricky – than holding the attention of the audience.

If you Google ‘audience attention span’, you will find endless dispiriting graphs of average attention, like this one from the Netherlands-based Syncat Academy for scientific leaders of the future.

Image result for Syncat Academy audience attention graph

You can see that practically everyone is listening at the start, hoping against hope that the talk will be inspiring and entertaining.…

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